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Ciranda launches ecommerce platform for B2B food ingredient buyers

Ciranda has launched an ecommerce platform at ciranda.com. The new website aims to streamline the purchasing and account management process for customers.

The platform provides access to ingredient information, order placement, documentation, and other account management functions. Users can also explore background stories of ingredient producers, including profiles of cocoa growers in the Dominican Republic.

Ciranda is a North American supplier of certified organic, non-GMO, and fair-trade food ingredients.

New Ciranda ecommerce platform

Doug Audette, Ciranda’s CEO, highlighted the company’s focus on improving customer experience.

“Our new website empowers customers to more easily research, order, and manage the ingredients that help bring their products to market,” Audette said. “While we expect many to use our ecommerce site, our specialists and technicians remain available by phone or email.”

Key features of the Ciranda ecommerce platform

  • Quote requests and order placement with optimized shipping and payment options
  • Order tracking and access to Certificates of Analysis (COAs)
  • Invoice management and payment options
  • Sample requests with expedited shipping
  • Reordering with a single click
  • Comprehensive product documentation

The website also includes user guides and video tutorials to assist customers in navigating its functions. Ciranda aims to provide both digital convenience and ongoing support from its technical specialists.

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