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Will AI take over customer service this holiday season?

Generative artificial intelligence has changed how ski and sporting goods brand Evo is approaching its holiday season customer service.   “The scales fell off,” says Nathan Decker, director of ecommerce at Evo, about realizing AI’s potential.  “It seems to understand any language you throw at it,” he adds.   Because of the advancements in artificial intelligence, Evo […]

The post Will AI take over customer service this holiday season? appeared first on Digital Commerce 360.



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